The Future of Marketing is Digital
As a small business owner, you wear many hats. You have to make sure that your customers are provided with great services. You have to handle all types of financial, legal, and tax issues. And, on top of all that, you have to somehow get new customers.
In the old days, you just put a listing in the yellow section of the phone book and maybe ran newspaper ads for special sales, and you were all set.
Well, times have changed.
Now, most people go online when they are looking for a product or service. They are looking for reviews, recommendations, prices, and directions.
Think about it. When was the last time you picked up a phone book? The last time you needed a product, service, or recommendation did you reach for your phone or laptop? Did you go to Facebook, Google Search, Google Maps, Pinterest?
The answer is clear. The future of marketing is digital, and you need to reach your customers where they are: online.
Digital Marketing Made Simple
The digital marketing hat is a big one to wear:
- Keeping up with the ever-changing rules and algorithms at Google and Facebook
- Finding software tools and learning how to use them
- Setting up, tracking, and evaluating marketing campaigns
- Etc., etc., etc.
Ugh!
You don’t have time to do your own digital marketing and still be able to focus on providing excellent service to your customers.
We make digital marketing simple for you. You tell us whether your goal is to get new customers right now, work on a long-term strategy to bring in customers later, or both.
Then, we develop a plan to help you achieve your goals, provide all of the technology and the personnel, execute the plan, and give you timely reports on your results.
We simplify digital marketing for you and deliver you a positive ROI, so you can simply focus on what you do best: serving your customers.
Your Choice: Customers Now, Customers Later, or Both
Facebook Ads
Customers Now
Facebook has over 2 billion users who log in every month and over 1 billion users who log in every day. Some of those users are checking their Facebook pages up to 10 times per day.
With Facebook ads, you can get your message in front of those billions of eyeballs—you can even choose exactly which eyeballs you want to see your ads.
Leads can start coming in within the first 24 hours of the start of a campaign.
Google PPC
Customers Now
For years, Google Search has owned the majority of search engine traffic. That is where most people go when they are looking for products and services. So, that is where you need to be.
Google Pay Per Click (PPC) advertising is very effective because you show your ads to people who are actively searching for your type of service on Google.
Leads can start coming in within the first 24 hours of the start of a campaign.
SEO
Customers Later
Search engine optimization (SEO) is a strategy for getting people to go to your website by clicking on search results on search engines, like Google, Yahoo, and Bing.
Organic traffic from search engines delivers a high conversion rate, so SEO is a very effective marketing strategy.
Since it takes time to get web pages to rank highly with the search engines, SEO is a long-term strategy to get customers later.
Whether you choose Customers Now, Customers Later, or both, we track every campaign, ad, and lead so you can have measurable results for the money you spend and be able to calculate an exact ROI.